Champion Continues to Celebrate Its 100th Anniversary
Many brands boast exclusive Cyber Monday releases as they try to capitalize on the many online shoppers who are looking for themselves or for a present for a loved one. One brand that fully embraced this event is Champion who is issuing a Cyber Monday release that will be exclusively available on Amazon.
The stylish collection continues the celebration of the sportswear giant's 100th anniversary. The capsule boasts a range of comfort-focused, chromatic silhouettes that embrace a bold branding aesthetic and a pastel colorway. The garments are presented in a chic, urban-ready editorial that reveals certain accents of design — from the double-logo presentation to the eccentric oversized detailing. Bound to capture the attention of passers-by, the ready-to-wear collection effortlessly pays homeage to Champion's brand heritage.
Image Credit: Champion
The stylish collection continues the celebration of the sportswear giant's 100th anniversary. The capsule boasts a range of comfort-focused, chromatic silhouettes that embrace a bold branding aesthetic and a pastel colorway. The garments are presented in a chic, urban-ready editorial that reveals certain accents of design — from the double-logo presentation to the eccentric oversized detailing. Bound to capture the attention of passers-by, the ready-to-wear collection effortlessly pays homeage to Champion's brand heritage.
Image Credit: Champion
Trend Themes
1. Exclusive Cyber Monday Releases - Brands are turning towards exclusive Cyber Monday releases to capitalize on the increasing number of online shoppers.
2. Celebrating Anniversaries - Brands are celebrating their anniversaries through limited edition releases.
3. Pastel Colorways and Bold Branding Aesthetics - Brands are exploring pastel colorways for their limited edition collections that embrace a bold branding aesthetic.
Industry Implications
1. Fashion Industry - The fashion industry is utilizing limited edition drops to create hype around special collections.
2. Sportswear Industry - The sportswear industry is celebrating its heritage and legacy through limited edition drops.
3. E-commerce Industry - The e-commerce industry is playing a pivotal role in the success of the Cyber Monday shopping event by hosting exclusive releases.
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