The Huck #22 Edition Lets You be the Creative Director

By: Carolina Olmos - Published: Jun 23, 2011 • References: huckmagazine & matdolphin
To celebrate Huck #22, which has been dubbed the 'counterculture issue,' this bi-monthly lifestyle magazine that focuses on surf, skate and snowboarding ran a special 'Destroy and Recreate Creative Brief.' With the phrase "Attention readers: you are free to subvert this magazine" in its cover, the quirky mag invited their readers to customize the cover in any way they wanted.

Huck #22 ultimately makes a statement against the idea that magazines use their covers as a sales tool by giving consumers the power to make a cover look however they want it to. The Huck #22 redesign contest had a lot of entries and here you can check some of the most creative and interesting ones out. Wouldn’t it be nice if every magazine had a customizable cover? Stats for Creative Customizable Covers Trending: Older & Average
Research: 2,913 clicks in 257 w
Interest: > 3 minutes
Concept: Custome Magazine Cover
Related: 88 examples / 68 photos
Segment: Neutral, 18-35
Comparison Set: 32 similar articles, including: embroidered fashion mags, plus size magazine covers, and multi-cover model publications.