Scope Out Local Clubs Before You Arrive with Crowdmug

By: Omar Yusuf - Published: Aug 13, 2011 • References: & gizmodo
Let's say it's a Friday night and you want to head to a bar, but you're worried that you may arrive in an empty room after a 30-minute drive; Crowdmug closes that information gap once and for all.

The premise of the Crowdmug app is relatively simple. You offer a sum of cash and a deadline; in exchange, barhoppers who have already arrived at the designated drinking hole will provide real-time video or photo footage. That way, you can immediately make a decision on whether the venue is worth patronizing while the other guy enjoys a mixed drink on your dime -- everyone wins!

By employing a cash incentive, the 'crowd' is more likely to cooperate and more users will eventually gravitate to the service. Ultimately, Crowdmug offers a straightforward solution to an age-old question: Where do we go tonight? Stats for Crowdsourced Bar Reconnaissance Trending: Older & Chilly
Research: 292 clicks in 249 w
Interest: > 3 minutes
Concept: Crowdmug
Related: 49 examples / 38 photos
Segment: Males, 18-35
Comparison Set: 18 similar articles, including: crowdsourced pizza opinion ads, creative crowdsourced ink initiatives, and computer gamer exhibitions.