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'Samantha Cracked Heel Lotion' Turns Heels into Seductive Body Parts

By: Katie Cordrey - Published:   Updated: Aug 3 2011 • References: advertolog and adsoftheworld
Advertising agency, dentsuINDIO, of the Philippines used the clever positioning of shapely heels to fake more seductive parts of the body in promoting 'Samantha Cracked Heel Lotion.'

The advertising message is that this 'Samantha Cracked Heel Lotion' will make the user's heels as alluring as they appear in the 'fool the eye' photo. Titled, "Sexy Heels," this ad is a good example of graphic-based advertising doing what it does best.

Implications - These ads prove that Samantha Cracked Heel lotion will truly make your feer feel like a baby's bottom! The clever campaign is humorous and striking to the naked eye, who is falsely lured in by the promise of sexually charged imagery.