How yummy does this fur hammock look? It's coyote fur! But don't let that make you think this isn't just like a plush fur coat. Imagine hanging this where you can watch the roaring fire and enjoy the gentle rocking motion. Like a baby in your mother's arms - if she was furry. Black cotton backed, measures 4 feet 7 inches, by 6 feet six inches.

$8,280

Implications - Now that the economic downturn is over, consumers are feeling a sense of joy and optimism in regard to the future. In particular, a new group of affluent professionals is eager to express these feelings with luxury items. Companies can attract these consumers can creating luxury products that stand out from the competition.