Consumers Can Choose Any Color Scheme for Their Cotopaxi Connect
Joey Haar — December 5, 2016 — Art & Design
References: kickstarter & digitaltrends
Colorful hiking gear is more important than one might initially realize, and the Cotopaxi Connect is a new hiking backpack that allows consumers to inject as much color as they want into their bags. Beyond a matter of personal style, bright and colorful hiking gear is a key safety measure, helping stray hikers to be spotted quickly if they get lost. The new Cotopaxi Connect backpacks will satisfy both the safety and preference aspects of color.
With the new Cotopaxi Connect system, consumers can log on to the site and choose from a vast array of color options for various areas of the pack. Once they've chosen colors for the front, top and side panels, a professional pack-maker with Cotopaxi will match those colors with the best options for the back panel and shoulder straps, giving the pack a bright and harmonious style.
With the new Cotopaxi Connect system, consumers can log on to the site and choose from a vast array of color options for various areas of the pack. Once they've chosen colors for the front, top and side panels, a professional pack-maker with Cotopaxi will match those colors with the best options for the back panel and shoulder straps, giving the pack a bright and harmonious style.
Trend Themes
1. Colorful Hiking Gear - Introducing colorful options to hiking gear helps promote personal style and safety and presents potential opportunities for companies to innovate by integrating reflective materials and other safety features.
2. Customizable Backpacks - Brands can attract customers by offering them personalized backpacks with a range of customization options like unique color palettes and add-ons like utility pockets and hydration packs.
3. Colorful Tech Accessories - Tech accessories such as laptop bags, smartwatch bands, and phone cases can be made more aesthetically pleasing by offering users vibrant and personalized designs with customizable color options.
Industry Implications
1. Outdoor Gear - Outdoor gear companies can embrace a trend towards customization and safety by offering hikers and other outdoor enthusiasts a range of bright, customizable options for safety and style.
2. Fashion Accessories - Fashion accessory companies can offer customers personalized backpacks for daily use, work, and travel with different customization options to provide unique color schemes and design elements.
3. Tech Accessories - Tech accessory companies can integrate attractive visual designs into functional products like laptop bags, phone cases, and smartwatch bands to offer custom-looking products with greater appeal to specific markets.
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