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This Corporate Branding Identity is Minimalistic and Alluring

By: Farida Helmy - Published: • References: anagrama & thedsgnblog
This visually appealing and alluring corporate branding identity for baby video firm Biovideo will definitely get the attention of new parents with its trusting color choices and simple, clear and minimalistic design.

Wanting a corporate branding identity that was reflective and communicative of its heartfelt and friendly ways and passion for documenting baby’s first moments for budding new parents, Biovideo worked with creative design firm Anagrama—and the final result is just stunning.

“The icon ties emotion with technology, a symbol of Biovideo’s extraordinary storytelling venture. The predominantly white and baby blue color palette transmits baby vibes,” says the design team from Anagrama when asked about their choices for the color palette and design solutions. Stats for Baby-Friendly Tech Branding Trending: This Quarter & Warm
Traction: 860 clicks in 21 w
Interest: 1.3 minutes
Concept: Corporate Branding Identity
Related: 81 examples / 62 photos
Segment: Neutral, 0-55
Comparison Set: 30 similar articles, including: urban garden branding, old-worldly romantic branding, and chemist perfume packaging.