Superstar

The Corona Extra Spring 2011 Campaign Asks You to 'Find Your Beach'

By: Meghan Young - Published: • References: sld and psfk
Summer is almost in full effect and the Corona Extra Spring 2011 campaign is looking to capitalize on this fun and relaxing season. It debuts nine new limited edition beer bottles that correspond with their 'Find Your Beach' spring campaign.

Created by Toronto-based design studio Shikatani Lacroix, the Corona Extra Spring 2011 limited beer bottles features some iconic summer scenes such as palm trees, deck chairs, ocean views, mountains and beaches. Colorfully collectible, they will surely boost sales for both the company and the travel industry.

According to the president of Shikatani Lacroix, Jean-Pierre Lacroix, the Corona Extra Spring 2011 limited beer bottles "increase visibility at retail, drive the intent to purchase and create WOW." The bottles would jazz up summer parties as well.