The Coors Light 'Snap.Send.Score' Contest Gets You to the Super Bowl
The Coors Light 'Snap.Send.Score' promotion is an inventive marketing initiative involving loads of tech and testosterone. The contest calls for consumers to photograph SnapTags with a smartphone, send in the photographs, and ultimately enter to win a deluxe trip to the Super Bowl.
SnapTag is a revolutionary technology used to make marketing and advertising much more interactive. Bearing a brand logo aesthetic, SnapTags allow the same level of involvement as QR codes, except in a prettier package. The Coors Light 'Snap.Send.Score' makes optimal use of the technology. Check it out in the attached video.
SnapTag is a revolutionary technology used to make marketing and advertising much more interactive. Bearing a brand logo aesthetic, SnapTags allow the same level of involvement as QR codes, except in a prettier package. The Coors Light 'Snap.Send.Score' makes optimal use of the technology. Check it out in the attached video.
