Cooking the Books: Bake the Annual Report

Tired of reading yellow-pages size of company’s annual report?  A creative agency in Croatina came out an idea to make the books interesting.  They designed an annual report for Prodvaka, a food company in Southeast Europe, called “Well Done,” a small book hid inside a big book of numbers and figures.  When you first open the small “Well Done” book, there is a picture with an empty plate and also some blank pages.  In order to show what’s inside the empty plate, you will have to place Well Done inside an aluminum foil and put into oven for 100 degree Celsius for 25 minutes (instruction is inside Well Done).  You will then be able to see the receipe and what’s in the plate.  How they do that?  The pictures and receipes are printed in thermo-reactive link so that you need to put the book into the oven to reveal the secrets.  As this book is called Well Done, it is advised not to overdone it - or it will then be burned.