'Kilometer.io' Helps Convert Leads Using Machine Learning Algorithms

By: Michael Hemsworth - Dec 4, 2016
References: kilometer.io & betalist
'Kilometer.io' is a new kind of utility that can help to convert leads into paying customers by taking a number of different data points into consideration.

'Kilometer.io' works by connecting to your existing CRM or marketing automation tool in order to add a number of different data points correlating to their social profile, the size of their company, their role and much more. From here, 'Kilometer.io' will help to predict how likely a user is to convert from a free user into a paying customer based on these data points. This can help to reduce the amount of time spent working to convert leads that probably won't turn into customers in the long run based on telling data information.