Rockstar

Converse Pepsi Cellphone Charms

By: Ayman - Published: Apr 10, 2008 • References: highsnobiety
As part of their yearlong 100th anniversary celebration, Converse are launching a promotion with Pepsi in May where you can find special Converse sneaker cellphone charms with your Pepsi can.

The collection consists of 12 different popular converse models, including the Jack Purcell, Chuck All Star, Larry Bird's.

The cool charms come with great and realistic details on the upper part as well as the sole of the shoe.

Check out the recent Converse 100 years 'Connectivity' campaign:

Stats for Cross Marketing Trending: Older & Mild
Research: 9,826 clicks in 420 w
Interest: 4 minutes
Concept: Cross Marketing
Related: 57 examples / 44 photos
Segment: Females, 12-35
Comparison Set: 21 similar articles, including: tween influencer communities, circuit board bugs, and plastic bottle villages.