Alter Eco's Compostable Packaging Reduces Landfill Waste
Laura McQuarrie — January 22, 2016 — Eco
References: alterecofoods & packagingstrategies
In order to combat the staggering amount of plastic that ends up sitting in landfills, Alter Eco is dedicated to developing compostable packaging solutions for a range of packaged consumer products. The brand's latest innovation is a stand-up quinoa pouch, which can be decomposed in a consumer's backyard compost bin.
The pouch itself is made from a patent-pending blend of birch and eucalyptus wood pulp and non-GMO corn. On top of the pouch, images and text are printed with non-toxic ink so that nothing undesirable leeches back into the soil.
Prior to introducing this compostable packaging solution for quinoa, Alter Eco also unveiled a similar design for candy wrappers, showing that there is room for all food packages to be improved for the betterment of the environment.
The pouch itself is made from a patent-pending blend of birch and eucalyptus wood pulp and non-GMO corn. On top of the pouch, images and text are printed with non-toxic ink so that nothing undesirable leeches back into the soil.
Prior to introducing this compostable packaging solution for quinoa, Alter Eco also unveiled a similar design for candy wrappers, showing that there is room for all food packages to be improved for the betterment of the environment.
Trend Themes
1. Compostable Packaging - Opportunity to develop and market compostable packaging solutions for various consumer products.
2. Non-toxic Ink - Opportunity to create and promote non-toxic ink for printing on compostable packaging materials.
3. Backyard Compost - Opportunity to educate and encourage consumers on the benefits of using backyard compost bins for biodegradable packaging disposal.
Industry Implications
1. Food Packaging - Disruptive innovation opportunity to revamp food packaging materials and design for enhanced sustainability.
2. Printing - Disruptive innovation opportunity to develop and offer non-toxic ink solutions for printing on eco-friendly packaging materials.
3. Waste Management - Disruptive innovation opportunity to promote and provide convenient solutions for backyard composting of biodegradable packaging.
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