The Compact Jeep Patriot ads are part of Jeep's new and innovative UK marketing campaign that is rolling out in both print and digital.
One of the perceived benefits of owning an SUV is feeling well-protected in any bad weather while driving. The digital part of the campaign plays on poor weather, targeting specific consumers with messages dependent on the weather in their area. The new Compact Jeep Patriot ads really speak to an important segment of their customers, rain or shine.
Stats for Weather-Intuitive Campaigns
Trending: Older & Chilly
Research: 413 clicks in 284 w
Interest: 1.9 minutes
Concept: Compact Jeep Patriot Ad
Related: 49 examples / 38 photos
Segment: Males, 18-35
Comparison Set: 18 similar articles, including: aviation-inspired supercar ads, hamster wheel car ads, and fur-clad car ads.
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