Rockstar

Special-Edition Timepiece Honors 40th Year of Corto Maltese Comic

By: Shelby Lee Walsh - Published:   Updated: Mar 24 2011 • References: colette.fr & highsnobiety
Hugo Pratt has been creating the Corto Maltese comic for 40 years. To celebrate this feat in graphic novel history, a limited edition watch has been released in Corto Maltese’s honor.

The watch depicts a smug Corto Maltese on the front and is specially packaged. The watch is available for purchase at colette.

Implications - Comic books are a pop culture phenomenon that has recently received more attention from marketers and brands. Comics-related products allow consumers to revert back to childhood pleasures; so, it is not surprising that many will pay just about anything for limited edition products with their favorite comic book characters on them -- and if those products offer functionality, even better. Stats for Comic Book Watches Trending: Older & Mild
Traction: 7,953 clicks in 304 w
Interest: 4 minutes
Concept: Comic Book Watches
Related: 53 examples / 41 photos
Segment: Neutral, 18-35
Comparison Set: 20 similar articles, including: faceless watches, sexvertising watches, and gambling watches.