Staples' Dorm Decor Commercial Touches on Students' Separation from Pets

By: Jana Pijak - Aug 24, 2016
References: youtube
This clever college ad by office supply retailer Staples addresses a common problem many students face when going away to school -- leaving their loving pets behind. The commercial centers around a girl who is leaving home to attend her college of choice, only to find herself sad at the thought of saying goodbye to her family dog Stanley.

As she departs, her family gives her a present that she is instructed to open once she arrives at school. The college ad takes a surprising and hilarious turn when the student opens the care package to find dog-themed memorabilia like artwork, mugs and other dorm room accessories -- all paying tribute to her best friend Stanley.

While exaggerated in its concept, this commercial touches on a common issue many first-time college students face while highlighting Staples' fun customization and printing services as the same time.