Superstar

Starbucks' Gift Cards Act Like Souvenirs for Major North American Cities

By: Laura McQuarrie - Published: • References: popsop & brandingmagazine
Although gift cards are designed so that they can be refilled over and over, a lot of time they just end up in the trash when they're empty—not Starbucks' collectible gift cards though, especially with fan-made sites like BucksCards specifically designed as a hub for collectors of the gift cards.

Starbucks' has had numerous gift card designs over the years and the latest includes a series of city cards that celebrate major locations across Canada and the United States, including places like Seattle, San Diego, Los Angeles and Chicago. Each of the cards captures the flavor of the city and highlights some of its most notable landmarks. Although it's a really simple idea, these cards are set to be like souvenirs for visiting different Starbucks locations all over North America. Stats for Collectible Gift Cards Trending: This Quarter & Mild
Traction: 388 clicks in 9 w
Interest: 0.5 minutes
Concept: "Collectible Gift Cards"
Related: 68 examples / 52 photos
Segment: Females, 12-35
Comparison Set: 25 similar articles, including: off-the-menu starbucks drinks, drink pre-ordering apps, and artful cup design contests.