It's nice to see a dental ad that doesn't feature a diseased pair of chompers, or some actor pretending to be a dentist telling you what you should put in your mouth. Yes, keeping up with teeth cleaning is one of the most important aspects of our well being, but that doesn't mean there isn't room for a little humor. Thankfully, the Colgate Campaign plays on the lighter side of things.
Created by the advertising agency Y&R, the Colgate Campaign offers some nice light humor while politely reminding us that we must brush twice a day. I'd rather listen to a giant robot over an actor playing a dentist anyway.
Stats for Destructive Toothpaste Ads
Trending: Older & Warm
Research: 10,160 clicks in 317 w
Interest: 4 minutes
Concept: Colgate Campaign
Related: 34 examples / 26 photos
Segment: Neutral, 18-55
Comparison Set: 12 similar articles, including: pre-squeezed toothpaste, self-dispensing toothpaste, and finger-mounted toothbrushes.
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