Peet's Coffee Added a Dairy-Free Option to Its Coldcraft Collection

By: Laura McQuarrie - May 4, 2017
References: vegnews & bevnet
Peet's Coffee recently added a non-dairy option to its ready-to-drink cold brew beverage collection as an alternative to the varieties that it makes with added dairy milk. The Almond Milk Cold Brew is made with a base of Baridi Black coffee, almond milk and sugar, and will be sold alongside other beverages in the refrigerated section.

Peet's Coffee first introduced almond milk to its coffee shops in 2013 and found that there was a high demand for the non-dairy alternative. As Coldcraft’s general manager Tiffin Groff says, "given that it was met with such high-demand, we knew that an extension of our RTD line that featured the flavor would be a perfect complement."

In a single bottle, this new beverage satisfies a growing consumer demand for both RTD cold brew drinks and alternative milk products.