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This article has been posted to Gabriela Aizcorbe's portfolio, but it was not published for the following reason(s):

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Coke swept in Cannes Edit



Coke swept in Cannes
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Coke swept in Cannes (GALLERY)
 Posted: Jun 24, 08
 Views: 201

The legendary brand Coke achieving the highest distinction with the grand prize at the festival opening design Lions.
The firm Turner Duckworth (London and San Francisco) responsible for the new face of the well-known brand took the first place by the renewed visual identity of the beverage and packaging.

Rodney Fitch jury, warned that the work of the Coke Classic aluminum bottle in which Turner Duckworth won a Golden Lion was the best piece of work of the entire collection.
Also, jurors were able to rescue that part of the success was that it was a multinational brand such as Coca-Cola acotando that the identity of the brand is an icon for the “World Heritage”.

References:  adage, gabrielaaizcorbe.blogspot

Filed In: tech








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Coke swept in Cannes