Rockstar

The Porchside Coffee & Tea Company Coffee Branding is Warm

By: Farida Helmy - Published: Apr 1, 2014 • References: bravepeople.co and thedsgnblog
This chic and warm coffee branding identity for the Porchside Coffee & Tea Company has helped the company grow its caffeine-addicted fans in Tampa Bay.

Having asked creative agency Brave People to takeover the coffee branding identity task, the first thing the agency wanted to do was find a branding solution to highlight Porchside's charm as a local alternative to big coffee franchises.

Not only did they take over on the design of the branding and identity of Porchside, the agency helped pick the name to capture the idea of drinking coffee and tea with family on the porch.

Using illustrations that combine the traditional with the modern, the new branding identify for the local coffee retailer is all about making good old-fashion coffee for beloved customers.