These Codeco Ads are Sure to Inspire Some Spring Cleaning

By: Chalaine Mantha - Published: Mar 19, 2011 • References: grey & adsoftheworld
The featured Codeco ads might make you want to clean your windows more often. The two advertisements feature a boy eating a sandwich at a kitchen table completely covered in dirt and dust, and a young woman on her couch drinking a dust martini with a dog who is also totally filthy. The Codeco ads are photographed so that it is like you are looking through a dirty window at the subjects.

The Codeco ads have the slogan "Dirty Glass, All Dirty." Advertising agency Grey in Chile created these advertisements to convey the notion that if people's windows are dirty, others looking in will think that the inside of the house is just as dirty. Stats for Dust-Covered Advertisements Trending: Older & Chilly
Research: 1,108 clicks in 270 w
Interest: 3.4 minutes
Concept: Codeco Ads
Related: 68 examples / 52 photos
Segment: Neutral, 35-55
Comparison Set: 25 similar articles, including: colorful car campaigns, socially conscious advertising, and artistic half-drawn campaigns.