Haunted Baroque Editorials
Photographed by Tony Kim, the spread features supermodel Rocha in a mysterious victorian settingâ€”a seemingly empty and decrepit house with a creepy ladder among its various eerie furnishings. Rocha's companion is a small black bird, which appropriately complements her often black and goth-themed ensembles of black coats, hosiery and outrageously high oxfords.
Implications - With vibrant color-blocking becoming the primary way fashion editorials captivate consumer attention, certain fashion houses are now turning to gothic aesthetics to differentiate themselves from their peers. Corporations may simply differ from industry patterns in order to garner the attention of competition and consumers alike.