The Citroen C3 Paris-Rome Commercial Visualizes its Fuel Efficiency

By: Rebecca Byers - Published: Feb 2, 2012 • References: & ibelieveinadv
The Citroen C3 Paris-Rome commercial is a clever visual representation of the stylish vehicle's fuel efficiency. As the Citroen C3 driver is filling up his car with gas, the viewer is taken on a preview of the journey the driver is seemingly about to take.

The artistic commercial mimics a gas meter counter as it flicks through four different spinning shots of the road ahead between Paris and Rome. The clip was created by advertising agency H of Paris.

While the Citroen C3 Paris-Rome commercial is a cool concept to start with, it really emphasizes the company's claim that the Citroen C3 e-HDi can go 1430km -- or, from Paris to Rome -- on a single tank of gas. Stats for Continent-Crossing Car Ads Trending: Older & Chilly
Research: 967 clicks in 224 w
Interest: > 3 minutes
Concept: Citroen C3 Paris-Rome
Related: 101 examples / 78 photos
Segment: Neutral, 12-55
Comparison Set: 37 similar articles, including: organically shredded vehicles, space age concept vans, and top-popping concept cars.