Elemis' Cica Calm Hydration Juice Calms, Nourishes & Protects
Laura McQuarrie — December 4, 2019 — Fashion
References: elemis & cosmeticsbusiness
Cica skincare is becoming especially popular for its ability to repair and protect the skin barrier, all the while addressing other concerns like acne, irritations and general sensitivity. Elemis is adding to its Superfood skincare range with two new cica-powered skincare products: the Cica Calm Hydration Juice, which takes the form of an ultra-hydrating gel, and the micellar Cica Calm Cleansing Foam.
While the Cica Calm Hydration Juice helps to deeply hydrate, calm and refresh skin with ingredients like aloe juice, cucumber extract, green mandarin and kiwi fruit water, the Cica Calm Cleansing Foam with rice water, agave, green tea seed oil and a vegan-friendly kefir has the potential to be a beneficial addition to one's skincare routine for its ability to remove makeup and impurities from the skin while still leaving it feeling fresh.
Image Credit: Cosmetics Business
While the Cica Calm Hydration Juice helps to deeply hydrate, calm and refresh skin with ingredients like aloe juice, cucumber extract, green mandarin and kiwi fruit water, the Cica Calm Cleansing Foam with rice water, agave, green tea seed oil and a vegan-friendly kefir has the potential to be a beneficial addition to one's skincare routine for its ability to remove makeup and impurities from the skin while still leaving it feeling fresh.
Image Credit: Cosmetics Business
Trend Themes
1. Cica Skincare Trend - The rise in popularity of Cica skincare products creates a disruptive innovation opportunity for companies to develop effective and affordable skincare lines.
2. Microbiome-balancing Trend - The trend towards microbiome-balancing formulations presents an opportunity for companies to develop effective and innovative skincare products with beneficial fungi, bacteria, or yeast.
3. Superfood Skincare Trend - The trend towards using food-derived ingredients in skincare formulations presents an opportunity for companies to create innovative and eco-friendly skincare products
Industry Implications
1. Skincare Industry - The skincare industry can capitalize on the Cica and microbiome-balancing trends by developing new Cica-based skincare lines that focus on restoring and maintaining the skin's natural balance.
2. Natural Cosmetics Industry - The natural cosmetics industry can capitalize on the Superfood skincare trend by incorporating food-derived ingredients into their formulations and emphasizing their eco-friendly and sustainable approach.
3. Vegan-friendly Skincare Industry - The vegan-friendly skincare industry can capitalize on the Cica and microbiome-balancing trends by developing vegan-friendly and cruelty-free skincare lines that cater to customers looking for ethical and sustainable beauty products.
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