Community Churches Get Digital

By: Jeremy Gutsche - Published: Dec 23, 2007 • References: canadiandailymass & stmichaelscathedral
Want to attend a Christmas mass without the discomfort of leaving your home (or computer)? St. Michael's Cathedral and St. Basil's Church (both in Toronto) broadcast a daily feed on TV and YouTube.

What makes this interesting isn't the idea of religion on television, but rather, that a local parish is broadcasting to its own community. My grandma would have watched every day!

The project was coordinated by the National Catholic Broadcasting Council who notes, "It is becoming increasingly apparent that television is where people of every culture and condition gather to be informed and where the rival values of our society compete for our allegiance."

In this video, "Fr. Busch delivers the entire Daily Mass in 3 parts, from the English-speaking Catholic Bishops of Canada and St. Basil's Church in Toronto." Stats for Church on Youtube Trending: Older & Mild
Research: 3,318 clicks in 438 w
Interest: > 3 minutes
Concept: Church On Youtube
Related: 48 examples / 37 photos
Segment: Neutral, 18-35
Comparison Set: 18 similar articles, including: raw superfood guacamole, interactive movie deals, and fruit-flavored cheese spreads.