The Thomas' Chocolatey Mini Croissants are Soft, Sweet and Chewy
Michael Hemsworth — October 26, 2021 — Marketing
References: thomasbreads & brandeating
The Thomas' Chocolatey Mini Croissants are a sweet treat for consumers seeking out the ability to enjoy a freshly baked good in a simple, easy and convenient way. The croissants follow in the footsteps of the brand's Plain Mini Croissants and feature a soft, chew texture that is paired with chocolate chips on the interior for a touch of sweetness. The croissants are perfect for portioned indulgence to help consumers enjoy them throughout the day, if desired.
The Thomas' Chocolatey Mini Croissants come in 12.3-ounce bags that contain about 15 servings and are great for lunches or for being made available for members of a household to grab when feeling peckish. The product is being launched into the bread aisle at the supermarket.
Image Credit: Thomas'
The Thomas' Chocolatey Mini Croissants come in 12.3-ounce bags that contain about 15 servings and are great for lunches or for being made available for members of a household to grab when feeling peckish. The product is being launched into the bread aisle at the supermarket.
Image Credit: Thomas'
Trend Themes
1. Convenient Indulgence - Opportunity for brands to innovate with delicious and easy to grab snacks to complement the busy consumer's on-the-go lifestyle
2. Miniature Treats - Opportunity for brands to develop smaller-sized versions of beloved snacks that can be enjoyed in moderation
3. Innovative Flavors - Opportunity for brands to experiment with unique and unconventional flavor pairings to stand out in a crowded market
Industry Implications
1. Snack Foods - Brands can capitalize on consumer demand for quick and satisfying snacks with innovative product offerings
2. Bakery - Opportunity for bakeries to develop new and exciting flavor combinations for their baked goods to keep up with changing consumer preferences
3. Supermarkets - Supermarkets can offer convenient and pre-packaged snacks that cater to the on-the-go consumer who seeks indulgence without the fuss of preparation
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