NYC's Chilewich Store Embraces a Modular Design for Its Interior Displays

By: Laura McQuarrie - Jan 28, 2016
References: chilewich &
Many modern retail shops favor modular designs that enable flexibility—but the new Chilewich store in New York City is a perfect example of a fresh take on this concept.

Rather than adopting a complicated system of movable built-in pieces, the walls of this store are lined with pegboard holes, which make it possible for a number of different displays to be arranged to show off a range of products for the interior of homes. With this innovative system set along the walls, this also creates ample space for the retailer to use display tables to show off products like tableware, place mats and table runners in-situ.

For the design of the Chilewich store in the Flatiron District, De-Spec won awards from both The International Interior Design Association and The American Institute of Architects.