Childhood Obesity Commercial Takes Junk Food Too Far

By: Summer Luu - Published: Oct 2, 2010 • References: devour & thatsnerdalicious
A part of a public service announcement, this childhood obesity commercial 'Break The Habit' takes a dark spin on fast food by implying that hamburgers are a lot like heroin.

Set in a gray and depressing scene, a mother comes home with a paper bag only to reveal heroin tools and its deathly drug. In a twisted spin as she prepares to inject the heroin in what looks like herself, but it is actually prepared for her young son. The ad's message ends with, "You wouldn't inject your kids with junk, so why are you feeding it to them?" Check out the video. It's a junkie's must-see. Stats for Druggie Hamburger Ads Trending: Older & Mild
Research: 5,776 clicks in 294 w
Interest: 4 minutes
Concept: Childhood Obesity Commercial
Related: 86 examples / 66 photos
Segment: Neutral, 18-55
Comparison Set: 31 similar articles, including: intelligent playgrounds to fight obesity, a supersized toilet for your supersized ass, and government-enforced fat camps.