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'Light Butterflies' by Chiara Lampugnani Design in Milan

By: Matt Ho - Published:   Updated: May 31 2011 • References: milano.corriere.it & design-milk
Chiara Lampugnani Design has created an awe-inspiring light display called 'Light Butterflies.'

The installation was created as a part of the Milan International LED Light Festival. Chiara Lampugnani Design built large butterflies along the streets, lit them up and elevated them to create the illusion of flight. I love the firm's message behind this installation: slow down and enjoy the simple things in life.

Implications - There is a growing audience for illuminated art work. Whether viewing it is an interactive or a passive activity, bright lights are captivating in and of themselves and the addition of interesting patterns and cool installations just makes this artform more intriguing to both galleries and art lovers.

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Concept: Chiara Lampugnani Design
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