The Cheeseburger Vans features an artistic and detailed exterior that truly captures the essence of this fast-food dish. Starting with the front of the Cheeseburger Vans decorated as the burger fun with sesame seeds and all, moving towards the back of the shoe is where one will find the patty, ketchup, pickles and cheese. The designers of the Cheeseburger Vans took this design very seriously as the ketchup is spilling down the shoe's heel.
Implications - Businesses that combine two highly desirable or popular consumer preferences will likely appeal to a much larger audience. Consumers will flock to those products that most embody their personal tastes.