Cheese People is a Fun, Pun-Filled Photoblog
That's basically all you need to know about the Cheese People blog. All the photoshopped photos are hilarious and some of the puns are downright genius. Check out a few Cheese People in the featured gallery.
Implications - Youth consumers have a penchant for irony and juxtaposition. The Cheese People celebrity blog taps into this desire and creates a hilarious product. Companies ought to use the Cheese People celebrity blog as a template for how to approach their social media and digital marketing campaigns with youth demographics. Companies should consider hiring a social media coordinator on site to handle this communications initiative.