This Chanel New York Fashion Week Fete Celebrated the Boy.Friend Watch

By: Charlotte Joyce Kidd - Sep 10, 2015
References: forbes & wwd
This Chanel New York Fashion Week party celebrated Chanel's new Boy.Friend watch.

The stylish pop-up party allowed invitees to peruse the selection of Chanel Boy.Friend watches. The watches -- despite their name -- are delicate, feminine pieces, adorned with diamonds and rose gold. Their design is based on the lid of the iconic Chanel No. 5 perfume bottle. The new Boy.Friend watch ranges in price from $12,500 to $27,000. For those guests looking for a more affordable option, the Chanel New York Fashion Week party provided complimentary Boy.Friend watch temporary wrist tattoos and glass bottles of soda marked "Boy.Friend" on the classic red and white Coca Cola label.

In addition to the Chanel New York Fashion Week pop-up party, Chanel will host a Boy.Friend watch pop-up shop in the Meatpacking District for the duration of NYFW.