The 20 Pound T-Shirt

By: Alex Covert - Published:   Updated: Apr 12 2011 • References: thinkgeek & coolest-gadgets
Made from thousands of anodized aluminum rings, this shirt weighs just a smidge more than your average tee - about 20lbs!! Sold at ThinkGeek for close to $100, the shirt includes extra rings for mending rips and tears caused by the random sword fight.

Implications - The use of unconventional materials is increasing in all facets of design, from visual art to fashion. This gives consumers the chance to express even the strangest parts of their personalities, which is appreciated in today's selfcentric society. The use of odd materials or mediums not only adds a novelty appeal to pieces, but proves a company's ability to stay right on the cutting edge. Stats for Chain Mail Fashion Trending: Older & Average
Traction: 9,963 clicks in 441 w
Interest: 4 minutes
Concept: Chain Mail Fashion
Related: 46 examples / 35 photos
Segment: Males, 12-55
Comparison Set: 17 similar articles, including: parliamentary pancake races, 20 ecommerce retail stores, and updated social media platforms.