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Images of cute cats and bacon sizzling on a plate seem to be on the mind of everyone these days, generating millions of views and going viral within minutes almost every time.

If you've ever been puzzled by these current phenomena and want to know why people are obsessed with kittens and fried bacon, this infographic by Marketo takes a look at the statistics. Memes such as Grumpy Cat and the Epic Meal Time YouTube channel have helped foster a love for these things, making them addictive and synonymous with humor and enjoyment.

In fact, these the categories of cats and bacon have become even more popular on search engines than many super famous celebrities. Incorporating them into a marketing campaign is a great way to increase chances of going viral.