Although I don't see myself wearing any of these pieces myself, I was still really excited to see the Cassette Playa 2010 Fall/Winter collection.
Designer and stylist to the stars Carri Munden always comes with something fresh, fearless and fun whenever she creates. The Cassette Playa 2010 Fall/Winter collection is no exception. From jackets that look like they are covered in fanny packs to ankle length men's tops, this is some wild stuff.
Implications - Consumers are looking for products that contain an element from the past. Designs that feature a familiar aspect are appealing to those who want to be reminded of simpler times. Companies attempting to increase their appeal could focus on this when coming out with new items.
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Concept: Cassette Playa 2010
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Segment: Females, 12-55
Comparison Set: 44 similar articles, including: gender-neutral hipster fashions, brutish hipster fashion, and worldly hipster fashion.
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