Cars splattered with humongous ads—we’ve all seen them driving around. What I’ve always wondered is whether those ads are advertising the driver’s own company or the business of someone else. If the driver has been on the cashURwheels site, then the answer would be someone else. The Australian firm cashURwheels offers an online marketplace where drivers connect with companies who want vehicle-based ads.
According to Springwise, cashURwheels connects drivers directly with potential advertisers (rather than going through an agency). Drivers create their profiles with photos of their car and infor about their driving habits and commute patterns. They can then bid on the ad campaigns available or put in a request to contact the advertisers directly. Read more about cashURwheels on their site.
Stats for Carvertising Sales Sites
Trending: Older & Chilly
Research: 3,275 clicks in 342 w
Interest: 4 minutes
Concept: Carvertising Sales Sites
Related: 81 examples / 62 photos
Segment: Males, 12-35
Comparison Set: 30 similar articles, including: optical illusion promotions, internet advertising fails, and crowdsourced mcadvertising.
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