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Simplistic Building Blocks

Edo's Cardboard Blocks Give Children Limitless Creation Opportunities

— June 21, 2016 — Life-Stages
Edo is a brand of cardboard blocks made for children, created to supply consumers with a simplistic, educational and environmentally friendly toy alternative. As many parents know, shopping for toys and games has become more and more complicated. With its LEGO-like cardboard blocks, Edo is looking to return to a more straightforward and user-friendly model.

The large blocks are made entirely from non-toxic and 100% recyclable cardboard, making them more affordable and less damaging to the planet. With simplicity at the forefront of its design, Edo gives children the chance to use their imagination without limitations, building whatever they like and testing out different combinations for themselves. With this, they can easily build elaborate forts and other structures independently or with others, making the blocks a versatile tool for socializing and developing spatial relation skills.
Trend Themes
1. Simplistic Toy Alternatives - Opportunity to disrupt the complicated toy market by offering environmentally friendly and user-friendly options.
2. Imagination-driven Play - Potential to revolutionize traditional play patterns by providing children limitless creative opportunities.
3. Sustainable Building Materials - Opportunity to disrupt the construction industry by using non-toxic and recyclable materials for building blocks.
Industry Implications
1. Toy Manufacturing - The toy industry can explore environmentally friendly and simplistic alternatives to address the market demand for sustainable and user-friendly toys.
2. Educational Products - The educational industry can incorporate imagination-driven play concepts to promote creativity and spatial relation skills in children.
3. Sustainable Construction - The construction industry can explore the use of non-toxic and recyclable building materials to promote sustainability and reduce environmental impact.
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