The Captain Morgan 'Prank Your Friends' Facebook App is Youth-Targeted

By: Allison Love - Published: May 23, 2010 • References: captainmorgan & apps.facebook
The Captain Morgan 'Prank Your Friends' app on Facebook is the newest in smart alcohol advertising. Allowing the app access to your Facebook page will allow you to call your friends and leave one of three hilarious voice messages to their machines. You can customize the message to make it even more believable.

Prank your friends with either the cougar, the cutie or the player. Captain Morgan is definitely capitalizing off of the younger generation of alcoholics and aiming their marketing campaign towards them. The Captain Morgan 'Prank your Friends application is pretty hilarious. Stats for Alcoholic Prankvertisements Trending: Older & Mild
Research: 6,658 clicks in 314 w
Interest: 4 minutes
Concept: Captain Morgan Prank Your Friends
Related: 61 examples / 47 photos
Segment: Neutral, 18-35
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