Apparently nobody was looking at the prototypes. But Blogonia is sure looking at the lighthouses.
Making a chandelier out of regular gummi's would pale in comparison to one made out of lighthouses.
Implications - Consumers are looking for shock value in everything they purchase. No longer satisfied with just the function provided, shoppers need to constantly be entertained when using consumer items. Integrating a sense of whimsy into everyday purchases could help companies garner a wider interest in their products.