The Camper Lyon Store was designed by Dutch designers Studio Makkink & Bey who were commissioned to create this memorable French interior for the comfy shoe retailer.
Taking inspiration from the basic movement of walking, Studio Makkink & Bay explored the way individuals move through space, and have created an all-white interior with some intriguing points of emphasis.
Giving visitors the illusion of space, the interior highlights architecturally drafted graphics that resemble stairwells executed in a 2D way. The shop’s physical stairs and stools are juxtaposed against a series of flat images and are outlined with red edges, giving this design a branded aesthetic staying true to Camper’s colors. The Camper Lyon store features a bold design equipped with varying furniture sizes that give the retail space depth and visual interest.
Stats for Optically Deceiving Shops
Trending: Older & Mild
Research: 8,580 clicks in 209 w
Interest: 3.1 minutes
Concept: Camper Lyon Store
Related: 98 examples / 75 photos
Segment: Neutral, 18-55
Comparison Set: 36 similar articles, including: assembly line stores, personal shoe shoppers, and grid-like shoe exhibits.
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