The Calvin Klein Spring 2013 campaign video starring Alexander Skarsgård and Suvi Koponen is a phenomenal concept piece. The stunning short film was shot by French art director and magazine editor Fabien Baron.
The cinematography is impressive, the narration is sparse and poetic and the instrumental music serenades the viewer. The short film is futuristic and romantic and highlights Klein's spring 2013 collection. The clothes look sleek, composed and sultry in specific frames. The fantastic film is compartmentalized into chapters and the viewer becomes engulfed in the mysterious love story as it unfolds. As the film progresses, glass shatters, light illuminates the scenes and Skarsgård seduces the audience.
The Calvin Klein Spring 2013 campaign video is sensual, shows the clothing in a flattering light and evokes an emotional response.
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Concept: Calvin Klein Spring 2013 Campaign
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