The Calvin Klein Fall 2013 ad campaign is utterly sleek and sophisticated. Shot entirely in black and white, the grayscale imagery really accentuates the minimalist nature of the designs on display. Considering that this luxury label is known for its basics, that is not surprising at all. Of course, the looks featured throughout are far from basic.
Shot by photography duo Mert Alas and Marcus Piggott, the Calvin Klein Fall 2013 ad campaign stars model Vanessa Axente, who follows Suvi Koponen and Lara Stone as the face of the brand. From leather boots and plaid dresses to baggy pants and chic trenchcoats, the Hungarian beauty is just shy of channeling her inner femme fatale. The elegant looks were perfected with an effortlessly tousled updo and a flawless face finished with understated makeup.
Stats for Sleek Grayscale Fashion Ads
Trending: Older & Warm
Research: 5,329 clicks in 145 w
Interest: 1.6 minutes
Concept: Calvin Klein Fall 2013 Ad
Related: 66 examples / 51 photos
Segment: Females, 18-55+
Comparison Set: 24 similar articles, including: sophisticated sister fashion ads, vintage boudoir fashion ads, and 60s-inspired diva fashion ads.
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