'California Dorks' by Skyway Flyer Shows Another Side of Sun & Fun
"Wifi on the beach" and "Disneyland, like, four times a week" are some of my favorite lines. Partway through 'California Dorks' by Skyway Flyer, you will find yourself singing along to this catchy parody.
Implications - In the Internet age, one of the most effective forms of advertising is marketing that directly mocks or parodies a current pop culture meme. By latching on to the meme early and satirizing it, the company shows it has its finger on the pulse of water-cooler chatter.