Every single component of the Cake Batter Martini is infused with sweetness. The drink is easily prepared by combining the cake batter ingredients, cream and assorted alcohol into a cocktail shaker. The rim of each glass or cup is then coated with fluffy vanilla icing and dipped in rainbow sprinkles. The Cake Batter Recipe is equally as appealing as it is delicious!
Implications - Businesses that are able to combine a variety of consumer preferences into one specific product will appeal to a large audience. Consumers will likely invest in those products that satisfy a range of cravings and desires.