NestFresh's Branding Emphasizes Its Free Roam, Cage-Free Eggs

By: Laura McQuarrie - Feb 27, 2017
References: nestfresh & trndmonitor
It is common for most cartons with free range or cage-free eggs to be simply marked as such, but NatureFresh's expanded line of pasture-raised eggs puts a specific emphasis on the quality of life that it gives to its chickens.

As a producer of sustainable, local, humane and natural eggs, NatureFresh's Pasture Raised Organic Eggs, Pasture Raised Non-GMO Eggs and Pasture Raised Soy Free Eggs now include details on the lives of its chickens. This includes that each hen has 108 square feet of its own grass and fresh air. This idyllic picture is painted again with descriptions like "Eggs from hens that enjoy fresh air, sunshine and the outdoors."

Now that many consumers are becoming aware of the mistreatment of animals across the food and beverage industry that are raised for what they can produce, they are consciously supporting businesses that act with values that match their own.