Tiziano's Playful Branding Takes After Architectural Structures

By: Laura McQuarrie - Aug 7, 2016
References: maeutica & packagingoftheworld
Tiziano now uses charming pastry and cafe packaging that takes seems to take inspiration from the charm of a small neighborhood. Coffee cups have small doors printed on them and takeaway treat boxes are shaped to look like large buildings with sloping roofs. With cutouts in certain places, it's possible to look in at the treats inside these playful boxes from outer "windows" on the designs.

When working on the 'Mood Factory' project, the Maeutica Branding Agency describes that it was focused on expressing "the special atmosphere where masters create samples of all kinds of emotions day by day."

With the rise of cafe culture around the world, unique cafe packaging designs are more important than ever for brands that wish to stand out to consumers.