The Building Block + Waka Waka collection is comprised of purses that react to the sun much like a person does. Not in an emotional way, but in a physical one. Essentially, it changes color as though it were sun-tanning at the beach. Each handbag has been made out of time-treated leather, which is what allows this unique reaction to occur.
Although that might be enough to set apart the handbags in the Building Block + Waka Waka collection from others, they have been given unique shapes that make them look more like art pieces than accessories. For instance, one purse sports a squiggly wooden handle while another has geometric blocks embedded in it. The Building Block + Waka Waka collection also has tassels to further customize them.
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Concept: Building Block + Waka Waka
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Segment: Females, 18-55
Comparison Set: 30 similar articles, including: stitchless sequin clutches, flattened foliage cups, and sci-fi purse sets.
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