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Complimentary DIY First-Aid Kits

The Band-Aid Buildable First Aid Kit is Stylishly Designed

— May 23, 2020 — Lifestyle
The Band-Aid buildable first aid kit has been unveiled by the brand as a new offering for consumers that will help them to keep everything they need on hand if or when an accident occurs around the house.

The stylish kit will be available exclusively at Target and will be given free of charge to customers who purchase participating products. The includes any of the brands bandages as well as a variety of over-the-counter products that are essential for keeping on hand in the home.

The Band-Aid buildable first aid kit was made available April 5, 2020 and will be around until October 10, 2020 for consumers to pick up at Target retail locations or at Target.com.
Trend Themes
1. Free with Purchase - Other brands can create limited-time offers of complimentary products to incentivize customer purchases.
2. Stylish Necessity Kits - Fashion and beauty brands can experiment with offering personalized, design-friendly products that fuse style with practical function.
3. DIY Health Essentials - Other brands can offer customers an opportunity to mix and match their own products to create their own personalized health kits.
Industry Implications
1. Retail - Retailers can offer complementary value through exclusive or limited-time offers when specific products are purchased.
2. Fashion & Beauty - Fashion and beauty brands can leverage their cachet as lifestyle enablers to offer unique and stylish health care products
3. Consumer Goods - Consumer goods companies and retailers can create experiences around DIY custom first aid kits that uniquely reflect customer personalities and values.
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