Barneys' Build a Bag Offers Personalized Anya Hindmarch Handbags

By: Laura McQuarrie - May 17, 2017
References: barneys & psfk
Barneys New York recently launched a 'Build a Bag' option online and through its flagship store that gives affluent consumers the chance to customize a series of high-end handbags from designer Anya Hindmarch.

The capsule Build a Bag collection introduces several base bucket bags in different colors, which can be personalized with a variety of playful straps and fuzzy key rings. As Hindmarch sees it: "You can essentially take a classically beautiful, well-made bag and give it a subtle touch of humor, or you can go all out with fluorescent shearling strap and mink cherry charms."

The high-end collection includes designer handbags that are priced starting at just over $1,000 and can be accessorized with everything from neon-colored $450 mink fur handles and $325 eyeball-shaped fur stickers to decorative $250 key fobs.